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Hertz Launches "Triple Points" Promotion in 9 European Countries

Oct 1, 2012

- Gold Plus Rewards® Members earn points towards rewards rental days three times as fast through December 15, 2012

LONDON, Oct. 1, 2012 /PRNewswire/ -- The Hertz Corporation (NYSE: HTZ), the world's largest general use car rental brand, has launched a new "Triple Points" promotion for Gold Plus Rewards Members in 9 European countries until December 15, 2012, as well as offering free membership to new participants. With this special offer (www.hertz.co.uk/triplepoints) customers can earn points towards rewards rental days - free time and mileage for a day's rental - three times as fast for qualifying rentals in 16 countries around the world. There are no restrictions on rental length or class of car booked, which makes earning even easier.

"Triple Points and free Gold Plus Rewards Membership give new and existing Hertz customers a great reason to experience Hertz's industry-leading loyalty program and award winning service. Gold Plus Rewards is easy, fast, and flexible making it very appealing to our customers and with "Triple Points," we want Members to be thrilled at how quickly they can earn reward rental days through the Gold Plus Rewards program," said Michel Taride, President, Hertz International.

As part of the special offer, current Hertz #1 Club participants and new members can become Gold Plus Rewards Members and participate in earning triple points during the promotion without needing to make the usual three paid rentals to qualify for joining. They can simply sign up at www.hertz.co.uk/triplepoints and begin earning "Triple Points" on their rentals after registration.

Gold Plus Rewards members in The United Kingdom, France, Germany, Italy, Spain, Switzerland, Belgium, Netherlands and Luxembourg who have elected to earn Gold Plus Rewards Points in their member profile are automatically registered to earn points on their rentals in these 9 countries plus the United States, Canada, Puerto Rico, the U.S. Virgin Islands, Brazil, Australia, and New Zealand. Bonus Gold Plus Rewards Points have never been offered as part of a promotion outside Europe, making the promotion another Hertz first.

Once a qualifying paid rental is made, the Member will be awarded the bonus Points in approximately 14 days (one base Point plus two bonus Points), and points once awarded may be redeemed immediately. Base Points are awarded at the rate of one Point per U.S. dollar or its equivalent spent on qualifying rentals, so during the promotion members will earn three points per equivalent U.S. dollar spent.

Gold Plus Rewards offers member-friendly benefits such as no blackouts, points that do not expire, rental rewards in Europe starting for as few as 800 points on weekend rentals, and a wide selection of vehicle types for redemption. Plus, with the ability to earn and redeem points in 16 markets around the world, Gold Plus Rewards offers customers even more flexible program options.

If members prefer, they may still earn points in many of the other partner loyalty programs in which Hertz participates, giving our members greater choice and flexibility. Points accumulate in the Member's account online and are redeemed online.

Hertz Gold Plus Rewards program details, including terms and conditions can be obtained from www.hertz.co.uk/triplepoints.

About Hertz

Hertz is the world's largest general use car rental company, operating from over 8,650 corporate locations in 150 countries worldwide. Hertz is in its 93rd year of delivering quality car rental solutions to leisure and corporate customers. Product and service innovations such as Hertz #1 Club Gold, Worldwide Online Check-in, specially designed NeverLost® satellite navigation systems, and unique cars offered through the company's Prestige, Family, Fun/Adrenaline and Green Collections, set Hertz apart from the competition. For more information please go to www.hertz.co.uk.

For further information: Alexis Darby, Ketchum Pleon, +44(0)-20-7611-3764, alexis.darby@ketchumpleon.com, or Luke Campbell, Ketchum Pleon, +44(0)-207-611-3735, luke.campbell@ketchumpleon.com