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Hertz Portugal partners with MyCaddyMaster to offer an innovative new service to golfing fans

Oct 7, 2014

LONDON, Oct. 7, 2014 /PRNewswire/ -- The Hertz Corporation (NYSE: HTZ), the world's leading general use car rental brand, has announced that Hertz Portugal in partnership with the golf clubs rental company MyCaddyMaster is offering a combined car and golf equipment rental package, which is an industry first.

Hertz Portugal has launched a unique combined car and golf equipment rental package in partnership with MyCaddyMaster

This ground-breaking service will enable Hertz customers to make the most of their golfing break, without the worry of any additional baggage fees or lost luggage.

Teeing off a golf holiday has never been simpler. The service allows golfers to order top quality clubs online and find them waiting in the boot of their hire car the moment they arrive at Portugal's Lisbon and Faro airports. At the end of their golf break, customers can conveniently drop off their golf bag and car at the same place before flying home, without any of the hassle of carrying heavy bags during their journey.

The partnership was inspired by the surge in popularity of golf holidays, with around 1.3 million European players now making regular trips abroad to enjoy their favourite sport. With airlines now charging around £60 in luggage fees to transport a set of golf clubs and around 25 million pieces of luggage being lost or stolen each year, the demand for equipment hire while on holiday is greater than ever before.

The service also ensures that customers are not left struggling to cram their luggage into a car that is too small. The MyCaddyMaster website will pre-select Hertz cars at the best price and with boots large enough to accommodate the equipment that has been booked.

More than 350,000 of the 6 million golf players across Europe descend on Portugal each year, reason why the country has been recently voted the number one golfing destination in the world.

The popularity of the sport has immensely grown in recent years, especially in Britain, which accounts for 30% of Europe's 4.4 million golfers. Germany and Sweden make up the remainder of the top three, accounting for 14% and 11% respectively. The trend of people travelling abroad to enjoy the sport is underpinned by the fact that more than half (57%) of golfers say they only play while on holiday.

Further information on how to book golf equipment and a Hertz vehicle with Hertz Portugal and MyCaddyMaster available from and

About Hertz 

Hertz operates its car rental business through the Hertz, Dollar, Thrifty and Firefly brands from approximately 11,555 corporate and licensee locations in about 145 countries in North America, Europe, Latin America, Asia, Australia, Africa, the Middle East and New Zealand. Hertz is the largest worldwide airport general use car rental brand, operating from approximately 10,090 corporate and licensee locations in approximately 145 countries. Dollar and Thrifty have approximately 1,400 corporate and franchise locations in approximately 75 countries. Hertz is the number one airport car rental brand in the U.S. and at 130 major airports in Europe.  

Product and service initiatives such as Hertz Gold Plus Rewards, NeverLost®, Carfirmations, Mobile Wi-Fi and unique vehicles offered through the company's Adrenaline, Dream, Family,  Fun,  Green and Prestige Collections also set Hertz apart from the competition. Additionally, Hertz owns the vehicle leasing and fleet management leader Donlen Corporation, operates the Hertz 24/7 hourly car rental business and sells vehicles through its Rent2Buy program. The company also owns a leading North American equipment rental business, Hertz Equipment Rental Corporation, which includes Hertz Entertainment Services. More information about the company can be found at  

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SOURCE The Hertz Corporation

For further information: Evelin Imperatrice, Hertz International, T: +44 1895 553 695, E:, or Ian Savage, Ketchum, T: +44 (0) 207 611 3774, E: