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Hertz Announces SNO Rates at Ski Destinations Across North America - New Program Offers Double the Options for Customers -

Oct 31, 2000

Effective November 1, 2000 through April 30, 2001 The Hertz Corporation , the world's largest car-rental company, offers weekly Hertz SNO Rates on car rentals at 30 Hertz ski locations in North America. This year's SNO Rate program offers two products -- SNO Rates and SNOplus Rates -- that provide customers with the car rental options most applicable to one's winter holiday.

Throughout North America, Hertz' weekly SNO Rates apply on all car classes and include a ski/snowboard rack and unlimited mileage. In addition to the SNO Rates benefits, the SNOplus Rates program offers the added convenience of a free one-day ski lift ticket and Loss Damage Waiver (LDW). Hertz SNO and SNOplus Rates are available at the following locations:

  Flagstaff, AZ            Bangor, ME            Burlington, VT
  Aspen, CO                Portland, ME          Rutland, VT
  Colorado Springs, CO     Boston, MA            Jackson, WY
  Denver, CO               Bozeman, MT
  Durango, CO              Manchester, NH
  Eagle, CO                Albuquerque, NM       Calgary, Canada
  Hayden, CO               Sante Fe, NM          Edmonton, Canada
  Hartford, CT             Albany, NY            Montreal, Canada
  Boise, ID                Reno, NV              Quebec City, Canada
  Hailey/Sun Valley, ID    Sacramento, CA        Vancouver, Canada
  Idaho Falls, ID          Salt Lake City, UT

Customers can obtain more information by calling their travel agent, the Hertz ski phone at 1-800-654-SKII (7544) or by visiting Hertz' website at


When customers prepay, they receive even greater savings on weekly Hertz SNO and SNOplus Rates and their reservation for a minivan or four-wheel drive vehicle is guaranteed.

"Hertz SNO Rates continue to be a popular option among ski enthusiasts traveling throughout North America," commented Frank Camacho, Staff Vice President, Marketing for Hertz Rent A Car. "We're pleased to announce this year's expanded program that provides renters with the option of reserving a winterized vehicle or, going the distance with additional value-added incentives. As always, Hertz SNO Rates provide customers a variety of options for ease and convenience when booking a ski holiday."


Hertz SNOplus Rates program includes a free one-day ski lift ticket at participating ski area locations, as follows:

  Lake Tahoe, CA            Montana                     Quebec
  Squaw Valley USA          The Big Mountain            Stoneham Mountain
                            Big Sky                      Resort
  Aspen Mountain            New Hampshire               British Columbia
  Aspen Highlands           Waterville Valley Resort    Big White Ski Resort
  Beaver Creek                                          Panorama Mountain
  Buttermilk                New Mexico                   Village
  Breckenridge              Angel Fire                  Silver Star Mountain
  Copper Mountain Resort    Taos                         Resort
  Keystone                                              Sun Peaks Resort
  Snowmass                  Utah
  Vail                      Deer Valley                 Alberta
  Winter Park               Park City Mountain Resort   Ski Marmot Basin

  Sun Valley                Wyoming
                            Jackson Hole Ski Resort
                            Snow King Resort

The customer is given a voucher for the one-day free ski lift ticket at time of rental pick-up, which must be surrendered at the lift ticket window at the participating ski resort.


With Hertz SNO and SNOplus Rates, no black out dates apply. However, rates may be higher during peak periods, including December 18 through 31, 2000 and February 15 through March 24, 2001.

  Sample SNO and SNOplus Rates are as follows:

                                   PREPAID SNO & SNOplus RATES
                                   Off Peak               Peak Period
                             SNO Rate  SNOplus Rate   SNO Rate  SNOplus Rate
  Full Size                    $239        $289         $339        $389
  (F-Class vehicle)
  Four-Wheel Drive             $299        $459         $469        $669
  (L-Class vehicle)

                                    NON-PREPAID SNO & SNOplus RATES
                                   Off Peak               Peak Period
                             SNO Rate  SNOplus Rate   SNO Rate  SNOplus Rate
  Full Size                    $269        $319         $369        $419
  (F-Class vehicle)
  Four-Wheel Drive             $339        $489         $499        $699
  (L-Class vehicle)

  *** Please note, for rentals in the US, the above listed rates will be
      charged in US$ amounts.  For rentals in Canada, the above listed rates
      will be charged in CN$ amounts.

Travelers may book Hertz rentals through their travel agent or by calling Hertz directly at 1-800-654-SKII (7544) and asking for Rate Code (RQ Code) SNO for SNO Rates and Rate Code (RQ Code) SPLUS for SNOplus Rates. 24-Hour advance reservations are required for SNOplus Rate rentals and 7-day advance reservation is required for SNO Rate rentals. Travelers interested in non- prepaid SNO Rates may make reservations on-line at

Cars must be kept a minimum of four days. Higher rates may apply if cars are not returned to the renting location. All cars and rates are subject to car availability.

The Hertz Corporation operates approximately 6,500 locations in more than 140 countries.

SOURCE: The Hertz Corporation

Contact: Paula Stifter of The Hertz Corporation, 201-307-2824

Company News On-Call: or fax,
800-758-5804, ext. 406850